The sustainable dental care Start Up from Berlin is eagerly awaiting its first TV appearance - On Sept. 11, 2023 at 8:15 p.m., Natch will be a guest on "Die Höhle der Löwen" on VOX.
With the aim of revolutionizing the oral care industry, with their natural dental care tabs, the two founders Heber Gonzalez and Norbert Richard Meinike went on the well-known German TV format ("Shark Tank" or "Lion's Den"). The founders' offer; 375,000 euros for 10% of the company's shares. Here is their pitch:
"Conventional toothpaste consists largely of water and synthetic flavors, colorants and preservatives that we don't need at all for our daily dental hygiene. The packaging is not sustainable either: Every year, around 20 billion toothpaste tubes are produced and thrown away. These then end up in landfills, rivers and oceans - It takes 500 years for a toothpaste tube to decompose in nature," said the two founders Heber Gonzalez and Norbert Richard Meinike.
Photo credit: RTL / Bernd-Michael Maurer
"Your health starts in the mouth" is the motto of the two founders. As a healthy and sustainable alternative, Natch presents the investors with a unique natural toothpaste formula - 100% sustainable with high-food-grade ingredients. The tabs dissolve easily when chewed, have a creamy texture and have a strong natural foaming. Natch is entirely sustainable, using reusable packaging in the form of a refillable apothecary glass bottle - guaranteed with waterless production. The organic compostable refill bags can come in subscription and are suitable for you and your family's lifestyle. The tabs activate all mouth senses and ensure a long-lasting clean and smooth teeth.
Later, the investors tested the product and got Natched! But did they also manage to score a deal? You will just have to wait and see (: 11.09.2023 - 20:15 on VOX
11.09.2023 - 20:15 on VOX