OLD HABITS DIE HARD!

Ancient Egyptians brushed their teeth with burnt eggshells. Since then, toothpaste has become a commercialized product, corners have been cut at the expense of your health and the environment. And thus the 7 sins of toothpaste were introduced. Today, we brush our teeth with harsh chemicals that we can't even pronounce, packaged in unnecessary plastic. At Natch, we believe in the superpowers of Mother Earth. It's time for change. With Natch •• Natural Toothpaste Tablets we are embracing the lessons of the past and creating a future that is #NaturallyDifferent.

Fluoride

Fluoride is a chemical that is commonly added to toothpaste to help prevent cavities. In recent years there’s been growing concerns over the health risks that fluoride can present, especially in children. Swallowing too much fluoride can cause permanent tooth discoloration, stomach problems, acute fluoride toxicity (i.e., poisoning), and potential adverse cognitive development (1). That's why a warning label is required on all toothpaste with fluoride sold in the US and the EU.

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Sodium Lauryl Sulphate (SLS)

SLS is a harsh chemical found in shampoo, laundry detergent, and in toothpaste. It has no cleaning power. Its main purpose is to help lather and create foam to help circulate the toothpaste. It can be very irritating to the skin and can cause oral ulcers or peeling of mouth tissue in as little as one use(2). This is also one reason why everything tastes so bitter after you’ve brushed your teeth.

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Triclosan

This is a synthetic pesticide that’s often added to detergents, soaps, and personal care products like deodorants and toothpaste due to its antibacterial properties. Triclosan can increase a person’s risk of allergies, asthma, and other adverse illnesses(4). The European Union banned it in 2010 from products that come into contact with food and the FDA in the US banned it from soap and shampoo in 2016, but shockingly not from toothpaste.

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Titanium dioxide (TiO2)

This inorganic compound is used in many foods as a colorant (E171) and is what gives toothpaste it’s pleasant bright, white color. Titanium dioxide nanoparticles are able to penetrate through your gums and accumulate in different parts of your body, which raises health concerns of possible long term adverse health effects such as gastrointestinalinflammation, DNA damage, and tumor promotion (8).

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Artificial Sweeteners

Studies show that prolonged consumption may disrupt the balance of gut bacteria, and increase the risk of diabetes and other possible adverse health effects.

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Synthetic Food Dyes

Food colors are a synthetic compound made from petroleum typically used as a colorant in processed foods, medications, and cosmetics including toothpaste. Ever wonder about that ocean blue (FD&C Blue1) hue in toothpaste? Safe to say, it’s not natural. Many dyes have been banned because of their adverse toxic effects on laboratory animals and also raised serious health concerns in humans(6).

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Carrageenan

Carrageenan is an extract from a red seaweed commonly known as Irish Moss and is commonly used as a thickening agent in food products and in toothpaste.  Studies have shown it to be highly inflammatory and toxic to the digestive tract with claims that it may even be responsible for colitis, IBS, and rheumatoid arthritis too (7).

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