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Explains 🫶
Explains 🫶
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What many thought was untouchable is now becoming a reality: Utah has become the first US state to remove fluoride from public drinking water. The reason? Growing skepticism about the long-term safety of the substance - particularly with regard to its effect on the central nervous system and possible hormonal disorders.
And Utah is not an isolated case. More and more states in the USA are considering similar steps.
The public debate is gathering pace - fueled by new studies, citizens' initiatives and scientific re-evaluations that raise critical questions:
Does everyone - regardless of age, body weight or health status - really need to consume fluoride daily through their drinking water?
What begins in the USA is also echoed in Europe. In April 2025, France plans to submit a new assessment of sodium fluoride to the EU. Several serious classifications are on the table:
🧬 As a potential endocrine disruptor (hormonally active substance)
⚠️ As toxic to reproduction (reprotoxic) - i.e. with possible effects on fertility and developmentThese planned classifications could lead to the complete restriction of approval or a ban on fluoride-containing cosmetic products, including toothpaste and mouthwashes.
A consortium led by Cosmetics Europe has already been set up to prepare countermeasures. But one thing is clear: the fluoride debate has finally reached the center of regulatory and public attention.
Fluoride is effective against tooth decay, yes - but:
In high doses, it can have a toxic effect on the brain
It is cumulatively harmful as it can accumulate in the body (e.g. in bones and tissue)
Studies indicate links with thyroid problems, cognitive developmental disorders and hormonal changes
Ingestion via toothpaste + drinking water + food is difficult to dose - especially in children
The WHO and other health authorities have been calling for stricter guidelines for years - but much remains legally vague. The industry? Sticks to fluoride - despite growing alternatives.
Hydroxyapatite (HAp) - the substance that makes up your tooth enamel - offers a natural, safe and equally effective alternative:
✅ actively remineralizes damaged enamel
✅ protects against tooth decay and plaque
✅ reduces sensitivity
✅ Has an antibacterial effect
✅ and is completely harmless if swallowed
In Japan, people have long since changed their minds: over 80% of all toothpastes there contain hydroxyapatite - not fluoride. And it works.
The world is beginning to re-evaluate fluoride - not out of fear, but out of responsibility. And more and more people are consciously choosing products that are really good for the body.
At Natch, we decided early on to take the natural route:
✔️ Without synthetic fluoride
✔️ Without compromising on effect and taste
✔️ With high-performance toothpaste tabs based on microfine hydroxyapatite
🛒 Ready for healthy teeth - without any risk?
👉 Discover Natch dental care now
Natural. Safe. Effective.